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HICHAM

Hicham El Yagoubi

ART DIRECTOR & BRAND DESIGNER BASED IN THE MIDDLE EAST

Works

Congress ACI

Congress ACI | Event Identity

Le Chateau

Le Chateau | Brand Identity

Newby Tea

Newby Tea | Packaging Design

Saaf

Saaf | Brand Identity

About Me

I'm Hicham El Yagoubi, an Art Director and Brand Designer with over a decade of experience. Inspired by the intersection of nature, creativity, and sustainability, I specialize in building distinctive, credible brands that leave a lasting impression across every touchpoint.

Experience

2023

Brand Designer

OUI Agency (Freelance)

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2021

Art Director

Alsayegh

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2020

Brand Designer

Formulate (Freelance)

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2018

Brand Designer

Zebra

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2016

Creative Designer

Yap

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2014

Senior Graphic Designer

Whissle

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2012

Graphic Designer

Brand Creative

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Education

2010

Culinary Arts Diploma

I.S.T.A. Sefrou, Morocco

2008

Fashion Design Diploma

I.S.T.A. Sefrou, Morocco

2002

Baccalaureate Degree

Sidi Lahsen Youssi School, Sefrou, Morocco

Capabilities

Branding

Creative Direction

Collateral Design

Campaign Development

Packaging Design

Environmental Branding

Concept Development

Achievements

2013

IIDA Best in Category–Retail

Ibn Sina Pharmacy Project

2015

Golden A' Design Award

Nar Restaurant Branding

2016

GO SPORT Custom Graffiti

Invited Commission

2016

Featured in CID Magazine

Nar Restaurant Illustration

Let’s get in touch

Email

l.yagoubi.hicham@gmail.com

Social

Instagram